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Core Web Vitals Audit

Check your site's LCP, INP, and CLS scores — the three metrics Google uses to assess page experience. No account needed.

Device:

What are Core Web Vitals?

Core Web Vitals are a set of real-world metrics Google uses to measure user experience on the web. They directly factor into Google's page experience ranking signal, meaning a slow site can cost you search rankings — even if everything else is in order.

The three key metrics are LCP (how fast your main content appears), INP (how responsive the page is to clicks and taps), and CLS (how much the layout shifts as things load). Each has clear thresholds: good, needs improvement, and poor.

For local Melbourne businesses, mobile performance is especially critical — most searches happen on phones, often on 4G connections. If your site scores below 70 on mobile, you're likely losing visitors before they ever read your offer.

LCPLargest Contentful Paint

Time until the largest visible element (hero image, headline) fully loads. Directly affects perceived speed.

Good < 2.5 sPoor > 4 s
INPInteraction to Next Paint

Time from a user action (click, tap, keypress) to the next visual update. High INP makes pages feel sluggish.

Good < 200 msPoor > 500 ms
CLSCumulative Layout Shift

Measures visual instability — buttons jumping, text reflowing. Causes accidental clicks and frustration.

Good < 0.1Poor > 0.25
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Right. Shall
we scope it?

Twenty minutes. No slideshow. We'll ask what you sell, who's buying, and where the site is getting in the way. You'll leave with a realistic estimate—or a reason we're not the right fit.

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